5 Exercises to Uncover Your Personal Brand
There's no shortage of "how to" information on the internet when it comes to building your brand. But how do you know what's right for you? Branding is more than colours, fonts, and logos. It's the foundation of how you attract the right clients, keep them as happy customers, and helps you stand out in your industry.
This mini course, comprised of six class videos, a workbook, and a PDF color guide. It's perfect for the person that's looking to re-brand or start fresh.
GET THE MINI COURSE NOW!
Marketing is what you say about your business. Your brand emotion is what clients say about you.
You've probably heard the phrase that people don't always remember what you say, but they'll always remember how you made them feel. In this mini course, you'll learn about brand emotions.
Your brand emotions guide your team. Your brand emotion helps you know what to say yes and no to. Your brand emotion helps you articulate your products and services clearly. When using your brand emotion in your messaging and marketing, everything becomes simpler, clearer, and better.
Branding is more than just a pretty logo.
You could spend hours designing your logo using Canva. You could pay someone on Fiverr to put something together, but if they're not asking the right questions, you'll be forced to settle with something you don't love.
In this mini course, we'll uncover your X, Y, Z statement and brand persona. Two other valuable exercises to setting the foundation for your business so you can stop spinning your wheels in distraction and overwhelm, and clearly articulate exactly how you want your brand to look, function, and feel.
These exercises are where we start with every client making them the expert in their field.
It doesn't matter if we're building a course, membership, coaching program, keynote, funnel, website or organic and paid ads. The course information is how we define who you are, what you do, who you help, and why it matters. It defines why your work is needed in the world. It makes you a specialist instead of a generalist. It's how we uncover your brand voice as well as your overall brand look and feel. It puts all the pieces together in a seamless way for a brand that feels cohesive.
GET THE MINI COURSE NOWWhat's Included in the Mini Course
Module 1: Introduction to Branding
Module 2: Defining your X,Y, Z Statement for attraction marketing
Module 3: Uncovering your brand emotion
Module 4: Identifying your values to create your vision
Module 5: Knowing your brand persona
Module 6: Putting it all together with your mission statement
Course Material Includes:
A Canva Color Guide & 30 Page PDF Workbook
Meet your instructors
We’re Eric and Lisa Pezik. We’re a husband and wife duo who work side by side from our living room, supported by talented team members (copywriters, graphic designers, video producers, website and funnel developers, media buyers, social media specialists, and blog and SEO experts) from around the world. Even though we run a business together, we’re very different humans — and that’s what makes our business so unique.
GET THE MINI COURSE NOW
We’re Eric and Lisa Pezik. We’re a husband and wife duo who work side by side from our living room, supported by talented team members (copywriters, graphic designers, video producers, website and funnel developers, media buyers, social media specialists, and blog and SEO experts) from around the world. Even though we run a business together, we’re very different humans — and that’s what makes our business so unique.
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